High-performance coaching and leadership advisory for accounting and finance executives navigating complexity, leading through change, and driving value creation across their organizations.
“Laura is amazing…she is a visionary leader that challenges the status quo, coaches you along the way and pushes you to be your very best. And does it all with a smile! Over the years, I have worked with Laura both professionally and personally and am a better CFO and person because of Laura. She is masterful at driving your best performance, promoting accountability and helping meet you where you are. She is an incredible athlete who performs at a very high level and her grit, determination, vision and can-do attitude helps drive teams towards organizational success.”
— Brandy Richardson, Saks Global CFO
Approach: The Ambitious Venture Model
Discover how Ambitious Venture helps leaders unlock their full potential—through personalized coaching, strategic insight, and a holistic approach to sustainable high performance.
Services
At Ambitious Venture, we believe true leadership growth happens when strategy meets self-awareness. Our holistic model integrates data, mindset, well-being, and skill-building—tailored to each individual’s strengths and goals. Through deep assessment, personalized coaching, and science-backed protocols, we help leaders elevate performance in work and life. It’s not about pushing harder—it’s about aligning smarter.
About Laura Neal
Laura Neal is the founder of Ambitious Venture and a trusted advisor to some of the world’s most accomplished finance and executive leaders. With over 25 years of experience—spanning Big Four accounting, high-growth firms, and national leadership advisory & professional services—she brings a rare mix of business acumen, coaching expertise, and lived performance.
A certified high-performance coach, competitive athlete, and entrepreneur, Laura empowers her clients to lead with clarity, energy, and lasting impact. Whether she’s coaching a CFO, racing an Ironman, or raising her seven kids, she lives what she teaches: lead with intention, and never stop growing.
SURGE: CONTROLLER/CAO TO STRATEGIC BUSINESS LEADER PROGRAM LAUNCHES JANUARY 2026.
LIMITED TO 15 LEADERS.
Join an exclusive, invitation-only development experience designed for top accounting and finance professionals from Fortune 1000 and emerging growth companies. Over 10 months, you’ll gain personalized coaching, peer-driven learning, and access to cutting-edge leadership strategies that will elevate your influence, sharpen your strategic thinking, and position you to lead through complexity and change.
This is more than a program, it’s your launchpad to lead the future of finance.
Bold, practical insights for modern leaders – where leadership, high performance, and the future-of-finance trends converge.
From Awkward to Authentic: Networking that Actually Works Even after attending hundreds of networking events and crushing my goals at each one, I felt that familiar knot in my stomach walking into my first event after a long break: “I don’t know anyone in this room.” It took a few reps before I recovered from […]
Chasing possibilities at the edge of your ability John Rainey starts before sunrise. In an October 2018 Men’s Health profile, the then–PayPal CFO described a pre-dawn workout that set the tone for his day. Today, as Walmart’s CFO at the Fortune 1 company, he says he brings a better version of himself to work when […]
Connect with Laura to explore how Ambitious Venture can support you and your team.
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